Project 01
EKAA Kombucha — Brand & Label Design
Full brand identity and flavor-specific label system for a kombucha product line manufactured and sold by Bhamisa Food & Beverage. Each flavor got its own color system and illustration style while maintaining a consistent brand architecture across the range.
The label design had to carry legal requirements — nutrition facts, ingredients, disclaimers, batch info — while staying visually appealing on shelf. Balancing regulatory content with brand expression across a 300ml bottle format was the core design challenge.
Logo system. Five color variants of the EKAA Kombucha mark — each tied to a specific flavor line. The circular seal format and spiral motif were designed to read well both on label and on cap.
Primary brand palette. Forest green, navy, and steel blue form the core identity system — grounding the brand in natural, health-forward associations.
Ananas (Pineapple) Flavor
Each flavor required its own color system derived from the fruit itself. The Ananas label uses a warm orange-yellow palette with tropical leaf illustrations — designed to communicate freshness and flavor before the consumer reads a single word.
Ananas color system. Warm amber through orange, with green and blush accents. Each hex value was selected for how it reads under retail lighting conditions.
Ananas label — full flat. The complete 300ml wrap including nutrition facts, ingredients, disclaimer text, and batch info — integrated without dominating the visual hierarchy.
Product Photography
Final labels on product — shot in real environments. Five flavors: Fresa (Strawberry), Le Mento (Lemon Mint), Ananas (Pineapple), Blue Ginger, and Giloy.
Ananas (Pineapple) — outdoor lifestyle shot against mountain backdrop.
Blue Ginger — flat lay with kombucha poured into glasses.
Full flavor range. All five flavors together — Fresa, Le Mento, Ananas, Blue Ginger, Giloy. Each label reads as distinct while clearly belonging to the same family.
